'FRESH thinking is certainly what FRESH encouraged the team here at Siemens Mobile to do since our strategy workshop. The team are energised, motivated and have an optimistic view of the future.
The FRESH workshop not only harnessed our offering to the market for the all important Christmas period, but kicked off a major product launch for the Poppy phone of which we have never seen our customers so excited. Sales have already exceeded our expectations 10 fold.'